A-Z Resource List & FAQs
Topic » Business

ABI/Inform Collection For current UWest patrons only.Mixed abstract and full-text.

Features thousands of full-text journals, dissertations, working papers, key business and economics periodicals such as the Economist, country-and industry-focused reports, and downloadable data. Its international coverage gives researchers a complete picture of companies and business trends around the world.

Covers articles from such periodicals as Journal of Advertising and Advertising Age.

Covers articles from such periodicals as Academy of Management, Asia Pacific Journal of Management, and International Journal of Cross Cultural Management.

Covers articles from such periodicals as Journal of Consumer Marketing, Marketing Research, and Journal of Marketing Research.

Covers articles from journals such as Journal of Business Ethics, The Journal of Corporate Citizenship, and Journal of International Business Ethics.

Academy of Marketing Studies Journal For current UWest patrons only.Mixed abstract and full-text.
Accounting Coach Individual registration required.
Learn accounting concepts with free & paid (individual PRO membership) tiers of exercises. Includes a searchable dictionary.
Accounting Terminology Guide

Over 1,000 accounting and finance terms.

Ad Council Campaigns

The Ad Council is a private, non-profit organization that delivers critical messages to the American public via public awareness advertising campaigns.

Ad*Access

"Over 7,000 U.S. and Canadian advertisements covering five product categories - Beauty and Hygiene, Radio, Television, Transportation, and World War II propaganda - dated between 1911 and 1955."

AdForum: Creative Library Mixed abstract and full-text.

Examples of print and video advertisements & campaigns along with their perspective agencies. Access to certain areas requires individual subscription with additional cost.

Ads of the World

Ads of the world and their agencies.

Advertising Age Select items at the resource for UWest patrons only.Mixed abstract and full-text.

A trade magazine with industry news regarding advertising campaigns and media activity for popular brands.

Advertising Archives

Examples of print advertisements.

Advertising Research Foundation
AdViews

"The AdViews digital collection consists of thousands of television commercials created or acquired by the D'Arcy Masius Benton & Bowles advertising agency from the 1950s through the 1980s for a diverse range of clients including General Foods, Proctor & Gamble, Pillsbury, Anheuser-Busch, Pan-American World Airways, Mattel, and Nestle."

Adweek Select items at the resource for UWest patrons only.Mixed abstract and full-text.

A weekly trade magazine with industry news about advertising and public relations.

American Advertising Awards

"The American Advertising Awards is the advertising industry's largest and most representative competition, attracting nearly 35,000 entries every year in local AAF competitions. The mission of the American Advertising Awards is to recognize and reward the creative spirit of excellence in the art of advertising."

American Association for Public Opinion Research
American Business Law Journal For current UWest patrons only.Mixed abstract and full-text.

A peer-reviewed scholarly journal focusing on different aspects of American business law.

American Journal of International Law For current UWest patrons only.Mixed abstract and full-text.

A peer-reviewed scholarly journal from the American Society of International Law.

American Marketing Association
Applicable Law in Investor-State Arbitration: The Interplay Between National and International Law
Applied Management Science: Making Good Strategic Decisions
Australian Market & Social Research Society
bepress Legal Repository Mixed abstract and full-text.

Search through law-related articles published by US law schools and research institutions.

Bibliography of Buddhist Economics Abstract only.
Big Charts from Market Watch

Various securities quotes, including historical quotes. Basic, advanced and interactive charts.

Bloomberg.com

Global data, news & analytics on business, finance and global issues for decision making.

Bloomberg: Sector and Industry

YTD stock performance of various sectors with charted comparisons for the last 3 months.

Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant by W. Chan Kim, Renée Mauborgne. For current UWest patrons only.Physical item available at the library.
Brand Failures: The Truth About the 100 Biggest Branding Mistakes of All Time Physical item available at the library.
Brandweek For current UWest patrons only.Mixed abstract and full-text.

Covering the word of marketing and ad campaigns from 1992 - 2011. Merged into Adweek.

British Council: LearnEnglish: Business & Work

"...find materials aimed at helping you reach your professional aspirations by developing your English skills." Includes videos, worksheets, quizzes, and more.

Buddhism in the Public Sphere: Reorienting Global Interdependence For current UWest patrons only.Physical item available at the library.
Built to Last: Successful Habits of Visionary Companies by Jim Collins For current UWest patrons only.Physical item available at the library.
Bureau of Economic Analysis (US Department of Commerce)

Find statistics on national and state GDP, person income, consumer spending, etc.

Find statistics on national and state GDP, person income, consumer spending, etc.

Business and Buddhism Physical item available at the library.
Business and the Buddha: Doing Well by Doing Good For current UWest patrons only.Physical item available at the library.
Business English for Success

An online textbook for communicating in a business environment.

Business Ethics: a European Review For current UWest patrons only.Mixed abstract and full-text.
Business Law Today For current UWest patrons only.Mixed abstract and full-text.

A magazine of the American Bar Association Section of Business Law.

Business Monitor International (BMI) Industry Reports For current UWest patrons only.

From the ABI/Inform database, BMI Industry Reports provides annual country based industry research reports.

Business Reference Services

Indexes, Bibliographies, and Guides to Business references in Library of Congress database.

Business Within Limits: Deep Ecology and Buddhist Economics For current UWest patrons only.Physical item available at the library.
Campaign Select items at the resource for UWest patrons only.Mixed abstract and full-text.

A trade magazine with industry news on advertising campaigns.

Campaign Asia-Pacific Select items at the resource for UWest patrons only.Mixed abstract and full-text.

A trade magazine with industry news regarding advertising campaigns in the Asia Pacific.

Canadean Company Reports For current UWest patrons only.

From the ABI/Inform database, find company reports with business overviews and SWOT analyses. Find a report by typing the company name in the 'Search within this publication' search bar.

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